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Advertising spends growth in India is estimated to slip to 22% to INR 1.08 lakh crore in 2022, which will witness the digital medium overtake television (Business Standard, 2022). To succeed in this shifting digital marketing landscape, learn new-age strategies and gain in-demand skills to be industry-ready with IIT Delhi's six-month online Certificate Programme in Digital Marketing. Become a proficient digital marketer with an understanding of management processes in general, and marketing in particular, and fast track your career aspirations.
| Why enrol in this Digital Marketing programme |  Certificate Programme in Digital Marketing |
Other DM programmes (Online via recorded lectures) |
|---|---|---|
| All classes are delivered via LIVE ONLINE format by IITD faculty & industry experts | ||
| PEER-TO-PEER learning through weekly interactions with other participants | ||
| Accredited institution | ||
| Best-in-class curriculum | Created by one of India’s premier B-School | Created by a non-accredited institution |
| FLEXIBLE PAYMENT options with multiple instalments |
Learn from one of India's top-ranked Institutes of national importance
Learn via live online sessions and recorded videos with real-world case studies
Gain industry-oriented insights from eminent IIT Delhi faculty
Participate in peer-to-peer learning and expand your professional network
Receive an IIT Delhi successful completion certificate in Digital Marketing
Does your work involve acquiring and retaining customers? Are you ready to learn in-demand digital marketing strategies to maximise reach and conversions? Then, become an agile and future-ready digital marketer by joining this high-impact programme, specially curated for:
Note: Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the total programme hours.
Professor,
Department of Management Studies,
Indian Institute of Technology Delhi
The recipient of the prestigious Teaching Excellence award of IIT Delhi, Prof. Sagar's areas of interests include consumer-based and community-driven marketing/ branding. His research projects, published in prestigious international and national journals, have focused on multiple streams like marketing/ branding of IT, Telecom, Health, FMCG Public Goods/ Services, and marketing managers' challenges and decision dilemmas, using inductive and deductive protocols. Funded by prestigious international and national organisations...
"This digital marketing programme by IIT Delhi started with the fundamentals of management, moved on to product management and branding and then touched the topics of digital marketing. It was a step by step approach which was helpful. I think both the initiated and non-initiated individuals could grasp the sessions easily. The faculties were great and the study material and quizzes helped to strengthen the concepts. Thank you IIT Delhi for such a wonderful learning journey. I think every digital marketer should seriously consider this programme and they will certainly find out the difference."
Digital Marketing Manager,
TCL
"The theory of marketing taught by Prof. Mahim sir and his valuable insights were the highlight of the programme for me. Having worked in digital marketing for 2 years now, it helped me clear my basics and concept of marketing. I joined this programme specifically because theory was also included (which is not the case with most DM programmes) and I can surely say that it was the best part of this programme for me. It helped me understand marketing strategy a lot better and gave me an understanding of Digital Marketing with more broad and logical structure."
Content Manager and Business Analyst,
Webnware Infosolution Pvt Ltd (W3SpeedUp)
"The lectures by the IIT Delhi faculty and the breakout room mentors were the best part of the programme and helped me get a solid understanding of management and marketing. The breakout room sessions helped me understand actual progress while learning how to use various aspects of digital marketing."
Associate Commissioning Editor,
Penguin Random House
Read about our participants' learning experience on LinkedIn
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Participants will be awarded a successful completion certificate from IIT Delhi on scoring at least 50% marks in each of the evaluation components and maintaining a minimum attendance of 60% in both lectures and tutorials. Participants who are unable to score 50% marks in the evaluation will be eligible for the participation certificate if their attendance is above 60% in both lectures and tutorials.
Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIT Delhi. Only e-certificates will be issued by CEP IIT Delhi.
*Others include Education, Media Relations, and Public Relations, amongst others.
*Others Engineering, Filmmaker, Government Affairs, and IT Services, amongst others.
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Note: All product and company names are trademarks or registered trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.
What is it like to learn with the learning collaborator, Emeritus?
More than 300,000 professionals globally, across 200 countries, have chosen to advance their skills with Emeritus and its educational learning partners. In fact, 90 percent of the respondents of a recent survey across all our programs said that their learning outcomes were met or exceeded. All the contents of the course would be made available to students at the commencement of the course. However, to ensure the program delivers the desired learning outcomes, the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner during the course period the cost of which is already included in the overall Course fee of the course.
A dedicated program support team is available 7 days a week to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.
Programme offered by Continuing Education Programme (CEP), IIT Delhi
Erulearning Solutions Private Limited (a company incorporated in India) is a subsidiary of Eruditus Learning Solutions Pte Ltd (a company incorporated in Singapore), and operates under the brand name of 'Eruditus' and 'Emeritus'.
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